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Commercial Printing Service by Superchrome

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Commercial printing has wide ranging applications and thus plays a very important role for both business and personal needs. It involves taking prepared art work and transferring it onto an appropriate medium such as paper, PVC, fabric or canvas.

Most commercial printing companies offer a range of printing services for office stationery, personal stationery, invitations and large format printing such as banners, posters, signage, canvas and photo prints. Some specialist commercial printing firms are also able to offer extra wide printing services for large scale external applications such as advertising billboards, signage and building wraps.

Digital commercial printing

Nowadays digital printing is being increasingly used in place of traditional forms of commercial printing such as litho. It is easy to understand why when you look at the advantages digital printing offers, the main ones being faster turnaround and lower production cost.  Digital printing is very cost-effective owing to the low set up costs and the fact that there are no minimum volume restrictions. Hence it is often used for on-demand or short-run commercial printing.

Choosing a commercial printer

When choosing a commercial printing company make sure you select one that offers good value without compromising on quality.  Unless your printing requirements are very simple, avoid mass market cheap printing. The emphasis should be on offering quality and professional results at affordable prices, though you can expect discounts for bulk ordering. The best commercial printing suppliers use the latest digital printing technology to reduce the time required to complete the job and enable them to offer cost-effective print-on-demand and variable data printing services. If you work in an industry such as events, TV production or advertising where tight schedules are the norm, a major consideration would be to ensure that your commercial printing supplier can guarantee a fast turnaround and   relied on to meet deadlines. As environmental awareness becomes increasingly important, it is also worth checking that your commercial printing supplier has put green practices into place, including waste reduction, recycling and energy conservation.

Specialist Commercial Printing

Some commercial printing firms can offer specialist service such as wide format printing and large format printing. These are widely used by a number of sectors including retail, advertising, entertainment, events, galleries and museums. A wide range of products is available to meet sector specific needs. including:

  • Advertising – indoor and outdoor displays, hoardings, billboards, banners
  • Building – building wraps, mesh printing, PVC banners
  • Exhibitions – exhibition stand prints, graphics display panels, banner stand prints
  • Conferences – signage, floor graphics, stage backdrops, self adhesive prints
  • Creative – posters, photographic prints, canvas prints, fine art prints, acrylic prints
  • Retail – backlit prints, point of sale material, window displays, self adhesive vinyl, retail graphics

Commercial printing for individuals

Although commercial printing companies mainly serve the business sector, some are also able to accept print orders from individuals looking for profession quality results. Among the services frequently requested by consumers are:

Canvas prints – a unique way to stamp individuality on any interior, reinforce brand image or create ambiance by turning photographs or digital designs into top-quality wall art.  They also make great gifts for a loved one to commemorate a special event such as a birthday, wedding day, or anniversary

Acrylic printing – a fast growing trend in contemporary interior design for displaying images in luxury homes, offices and trendy cocktail bars,

Posters – a low cost alternative to acrylic printing or canvas prints for decorating a home or office with original personalised artwork

Digital Printing Service by Superchrome

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What is Digital Printing?

Nowadays digital printing is being increasingly used in place of more traditional forms of printing such as litho. Digital printing is a modern printing technique that produces prints directly from a computer file rather than a slide or a photograph, without going through some intermediate medium such as a film negative, a colour proof or a plate.  Digital printing is used for many commercial printing needs in both black and white and full colour. Superchrome can also supply specialist digital printing such as:

  • large format printing such as posters, signage, canvas and acrylic prints
  • extra wide printing for large scale external applications such as banners, advertising billboards, hoardings and building wraps.

Types of Digital Printing processes

There are various processes which can be used for digital printingfull-color-printing, depending on the intended use. The main processes are:

UV PRINTING – a high quality, cost effective full colour printing process using environmentally friendly UV inks which are cured with UV light. This makes it very resistant to fading, water resistant and abrasion so it is ideal for outdoor graphics as it can cope with all weather conditions. There are two types of UV full colour printing:

  • Roll fed  -  which involves printing onto a roll of media such as PVC or fabric
  • Flatbed  -  where graphics are printed directly to rigid or flexible, flat surfaced substrates

INKJET PRINTING – extremely versatile, making it a good choice for large format display graphics as it gives brilliant colour intensity and photo-realistic graphics.  This process uses CMYK inks to produce full colour and can print onto a wide range of media for both interior and outdoor use.

LAMBDA PRINTING – produces the highest resolution display graphics using laser technology.  It is ideally suited for large format display graphics as it gives sharp photographic images, continuous tone and high-impact colour prints on photographic paper, film or Duratrans.

Why choose digital printing?

It is easy to understand why digital printing is replacing older forms when you look at the many advantages it offers, the main ones being faster turnaround and lower production cost. Digital printing is often used for on-demand or short-run colour printing. It is very cost-effective on short print runs owing to the low set up costs and the fact that there are no minimum volume restrictions. Other advantages include;

  • Choice of processes some of which can be used for high definition printing applications
  • Printing can be done on many different substrates
  • Waterproof and fade resistant inks can be used
  • Suitable for printing materials for interior or outdoor use
  • Any size can be printed including large format and extra wide format

A One Stop Shop for Your Printing Needs

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Superchrome is a well established print company which provides a number of digital printing services for events, retail, interior design, advertising, exhibitions and film production. We supply a complete range of commercial printing on all commonly used materials such as photo canvas print, PVC, vinyl, acrylic printing, self adhesive vinyl and paper including special finishes. Unlike some printing companies, Superchrome offers full print services including large prints, banner printing and signage print.

If you are after cheap printing for your business, look no further. Superchrome offers a full range of commercial printing services for all your digital printing needs including full colour printing, large print and signage print. We provide high quality signage print for specialised use such as architectural signage, illuminated signage and directional signage. We can also supply the retail sector with large or small scale Point of Purchase and Point of Sale displays on paper, vinyl, textile or canvas.

Superchrome offers specialist print services for the advertising and marketing sector. Our large print capability enables us to produce advertising hoardings, bill boards, mesh banner printing, digital canvas print and floor graphics. These are chiefly used for large scale long lasting outdoor graphics applications for advertising display and on-site promotions.

Individuals and small businesses can also take advantage of our large print services for acrylic printing and cheap canvas prints. If you are looking for an original personal gift that will be treasured for many years, what’s better than n a canvas print of your favourite family photo? Transforming your photos into an original work of art is simple and straightforward. All you have to do is send us your digital image and we’ll produce a top quality photo canvas print or mounted poster that you will treasure for many years.

Superchrome’s digital photo printing and photo canvas print services are ideal for displaying high quality original artwork. Canvas print is becoming popular with photographers and is an established trend in interior design in the UK.  Artists, interior designers and photographers can order full colour or black and white canvas prints, stretched on wooden frames or left unstretched. Superchrome has very competitive canvas print prices for the creative sector and we offer discounts on volume canvas print quantities.